About Janax

Janax A/S: Your Reliable Wholesale Distribution Partner in
Europe of Authentic Japanese and Asian Food and Beverages.

Partnering for Trust, Quality, and Mutual Success.

We specialize in sourcing top-quality, authentically food products and beverages from Japan, Korea, China, Vietnam, and Thailand. Customized to meet the unique demands of wholesale orders, restaurants, catering companies, sushi bars, and retailers across Scandinavia and Europe.

OUR TEAM

A GLOBAL FUSION

Who we are: A diverse team united by a passion
for authentic Asian cuisine

We are a dedicated and multinational team who all share the same interest and passion for excellent Asian cuisine.
We speak Chinese, Japanese, German and English, and carry 20+ years of experience and knowledge within the retail industry and sushi restaurants, understanding the core needs of our customers.

The journey to authenticity: Meeting the Asian food needs of Denmark is how it all started.

Solving a Culinary Problem

The lack of truly authentic Asian food products in local supermarkets and major retail chains across Denmark was an issue. What was being offered as Asian groceries fell short in authenticity and lacked the genuine flavors and quality taste of the Japanese, Korean and Chinese cuisine.

While oriental supermarkets offered an alternative, the fact that they were not widely spread across the country, had a limited product selection, and higher prices, created challenges for consumers in terms of accessibility and convenience.

Our commitment to filling this void with high-quality, strong pricing and genuinely authentic Asian food products from the best brands, accessible to everyone in the Danish market, became the cornerstone of our mission.

Building Trust Beyond Borders

Today, we proudly stand as the primary importer, wholesale supplier, and trusted advisor for our clients, facilitating the distribution of the finest offerings from Asia to retail chains, oriental supermarkets, sushi bars, and restaurants throughout the country. Our commitment extends to offering the most competitive market prices and ensuring an unparalleled product assortment tailored to each of our customer segments.

As we grew, orders poured in from other Scandinavian countries and from Europe, solidifying our position as a reliable wholesale partner that clients across Europe trust and depend on.

Close Collaboration with Top Asian Suppliers

We value partnerships and establish strong connections with top suppliers across Asia who share our commitment to delivering outstanding products to the European market. Our direct sourcing approach ensures superior quality in our imported goods and offers our customers competitive market prices. Count on us as your dedicated partner for sourcing the finest in Asian cuisine.

Reliable Deliveries and Seamless Business Operations

We understand the critical importance of timely and dependable delivery for the smooth functioning of your business. Trust us to deliver your orders promptly, ensuring you receive the necessary ingredients precisely when you need them, regardless of order size. With years of experience, commitment to process enhancement, and advanced technology, we efficiently manage inventory, eliminating the risk of stockouts and delays. Partner with us to maintain a seamless supply chain and consistently meet your business's demands.

Market-Driven Product Testing and Quality Control

Every imported item undergoes a thorough inspection and testing process, meeting our high standards and EU-aligned Quality Control. Our commitment involves regular batch controls, where our dedicated team inspects and tests diligently, adhering to strict criteria. Additionally, we can directly test new imports with consumers through our B2C platform, enabling us to monitor interest, stay ahead of trends, and advise customers on market preferences while ensuring effective sales.

Excellent Customer Service is at Our Core

We are dedicated to going above and beyond to support your business needs. With a track record of over 20 years, our commitment extends beyond routine service. Our promise is to consistently deliver our very best, whether it's facilitating emergency deliveries, sourcing specialty products, or addressing any unique requirements that fall in between. Trust us to be your reliable partner in business excellence - Your Success is Our Success.

Connecting Your Business with the BEST of Asia

We're more than just a supplier; Janax is your culinary partner, fulfilling your business needs with customized orders.

WHOLESALE DISTRIBUTION

Your Trusted Source for Customized
Wholesale Solutions in Europe

Janax A/S caters to the diverse requirements of wholesale distributors across Europe by specializing in tailored bulk orders that meet your unique specifications on demand. With a keen understanding of the intricate dynamics of the wholesale industry, we strive to be your unwavering and dependable source. Rely on us for consistently delivering customized solutions that significantly enhance the success of your wholesale distribution operations.

Choose the scale that suits your needs, whether it's ordering by pallets, truckloads, or container shipments.

RESTURANT AND CATERING

Quality Ingredients to Competitive Prices

In the vibrant world of restaurants and sushi bars, we excel in sourcing the finest brands to craft an unparalleled and authentic taste journey. Our diverse product range caters to various price points, addressing the unique requirements of a wide spectrum of restaurant clients. Whether you operate an upscale dining establishment or a cozy neighborhood sushi bar, Janax brings the essence of Asia to your kitchen, ensuring your customers savor every authentic bite.

We provide flexible ordering options, including regular shipments for businesses with changing needs and bulk deliveries for enhanced cost-effectiveness and efficiency. We're more than just a supplier; Janax is your culinary partner, dedicated to enhancing the authenticity and excellence of your offerings.

CUSTOMIZED PRODUCT
ASSORTMENT FOR RETAIL

Elevate Your Retail Space with
Premium Asian Flavors and Brands

We set the standard in retail by curating a captivating Asian assortment that stands out! We import the best brands, already familiar to your customers, and stay up to date with the latest TikTok product trends, ensuring you're always one step ahead of demand.

We prioritize eye-catching packaging aligned with Western preferences, guaranteeing that our products shine on your shelves while maintaining quality, authenticity, and competitive pricing. Strengthen your Asian product space with Janax and increase product turnover on highly popular items sold worldwide - the very best of Japan, Korea, China, and Southeast Asia! We can always provide supported marketing materials to help you effectively promote our offerings.

CUSTOMIZED PRODUCT ASSORTMENT FOR ORIENTAL SUPERMARKETS

"It's Like Being Home" – Familiar Flavors
and Cherished Memories

We curate a unique assortment tailored for Japanese, Chinese, Vietnamese, Thai, and multi-Oriental supermarkets.

We import and supply high-quality food and beverage products that our customers know, along with the latest best sellers, ensuring your business stays at the forefront of consumer trends and demand. We provide your business with a diverse product range, including daily dry goods, frozen goods, and delicious specialties, allowing you and your customers to recreate traditional and famous dishes while exploring exciting fusion flavors. Our products are more than items on a shelf; they evoke cherished memories and foster cultural connections.

We can always provide supported marketing materials to help you effectively promote our offerings.

PRIVATE LABELS BY JANAX.EU

Turn your business vision into reality with
our expert private label solutions.

Introducing a new product to the market is a significant undertaking, especially in the food industry. Our years of expertise in tailoring product labels specifically for the European market make this process simplified with our trusted partners of private label food manufacturers, ensuring high quality, necessary certifications, and cost-effectiveness for your business. Whether you're new to private labeling or looking to expand your line, we bring the expertise needed to fulfill your vision.

Reach out through email to explore our private label options, and find answers to any questions you may have.

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